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And find out how your brand shows up in AI search.
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AEO, short for Answer Engine Optimization is the practice of making your brand show up inside AI generated answers on platforms like ChatGPT, Perplexity, and Google’s AI Overviews.
Get more qualified, ready-to-book visitors entering your funnel from AI tools.
Stay on top of potential customers’ minds
AEO puts you in front of potential customers who are already interested in your category.

Turn AI platforms into your best brand advocate
Optimising your content so AI understands your brand clearly and efficiently allows it to represent you accurately in its answers.
Increase inbound conversion rate
AEO moves prospects past awareness for you, so every inbound lead starts already in discovery.
Unlike traditional SEO that gets you on lists through keywords and topics, AEO gets you recommended and cited in their answers to natural-language questions and prompts.
Imagine AEO as a personal assistant pitching for you, instead of waiting to be found.
Here's how AI sees your brand
Overall sentiment is very positive. Across the three responses, Padlet is consistently described as easy to use, visually flexible, and highly effective for collaboration, with especially strong affinity in education and lightweight team workflows. Negative sentiment is present but secondary, clustered around free plan limits, scalability/performance on large boards, and gaps vs dedicated whiteboard or enterprise admin tools.
Area of consideration
- Best-fit use case: Education, workshops, brainstorming, content collection, lightweight planning. Less ideal as a primary tool for complex diagramming or heavy project management.
- Scale and performance: Boards can lag when very large, media-heavy, or highly active.
- Commercial constraints: Free tier limits push frequent users toward paid plans. Pricing sensitivity shows up for individuals and some orgs.
- Enterprise readiness: Admin controls, moderation, and support responsiveness are flagged as potential friction for larger deployments (schools, districts, enterprises).
- Feature depth vs alternatives: Strong at “digital bulletin board” workflows, weaker than Miro/FigJam/Mural for advanced whiteboarding and structured workflows.
3 positive themes
- Extreme usability and low learning curve
- Repeated praise for intuitive UI, minimal training needs, and fast setup. Works well for non-technical users and classrooms.
- Flexible visual formats + rich multimedia
- Layout variety (wall/canvas/grid/stream/timeline/map/Sandbox) plus strong support for images, video, audio, docs, and links makes it versatile for ideation and sharing.
- Collaboration and sharing convenience
- Real-time and async collaboration, simple link/QR sharing, embedding into LMS or websites, and export options are positioned as core strengths that boost engagement.
3 negative themes
- Free plan constraints and pricing pressure
- Limits like ~3 active boards and upload caps create friction, and paid tiers are sometimes perceived as expensive for individuals or light users.
- Performance and scalability issues on large boards
- Lag, slow loading, or glitches are mentioned when boards become big or highly active, which can matter in bigger teams or classrooms.
- Feature and control gaps for advanced/enterprise needs
- Less advanced diagramming/task features compared to Miro/FigJam, plus occasional mentions of weak moderation/admin controls and slow support response times.
AI model knowledge, ranking algorithms, and brand visibility can shift rapidly as models are updated and as brands publish new content.
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We help SMEs gain maximum visibility through AI search by fixing the AEO website infrastructure that most brands overlook.
- 01
AEO Audit, Strategy and Partnership
We run a structured AEO audit that shows how AI tools currently see your brand, where your website infrastructure is blocking visibility, and which risks matter most.
From there, we turn the findings into a focused 30–90 day plan that prioritises concrete changes to architecture, schemas, and content structure.
You keep what already works for SEO and UX while building an AEO-ready foundation that you can implement with us or with your own team.
- 02
Technical SEO
Our Technical SEO Audit identifies the key issues limiting your organic visibility. You’ll get a prioritised fix list based on impact, not a generic checklist.
- 03
Migration to Webflow
As a Webflow-certified partner, we help clients migrate to Webflow for better site performance while preserving their SEO rankings with zero downtime.